Build amazing SEO reports with Google Data Studio
Let’s talk about the most crucial part of SEO that would actually make your clients happy – reports. Many of them use individual tools for importing data into their Excel spreadsheets and creating customized reports manually for their clients in a way that is understandable and easy-to-read. To all those who are out there preparing […]
What made Hotstar so successful – Case Study
Hotstar is an online entertainment streaming platform owned by Novi Digital Entertainment Private Limited which is a subsidiary of Star India. It was launched in the year 2015. Today, Hotstar is one of the largest online video streaming platforms with more than 100,000 hours of content available in 17 different languages. Plus, they also cover […]
Is SEO worth every penny in 2020?
Tell me if this sounds familiar to you. Every time there is a major Google algorithm update, the SEO world jumps to a frenzy on twitter with questions like – “Is SEO dead?”, “Is SEO really worth it now?”, “is SEO just keywords?”. And it quickly starts escalating with arguments and its counter-arguments. Which makes […]
SERP walkthrough of the decade!
The keyword “Google algorithm update” has a search volume of 2.4K in India alone and a whopping 11.4K search volume globally. But why does such a huge search volume for this keyword exist? Search engine marketers are always on toes on the latest updates on Google algorithms. The reason for this massive search volume is […]
How to Refine your SEO Strategy by Efficiently Studying your Competitors
Becoming number one is easier than remaining number one Bill Bradley While in the case of SEO, the quote stands quite ironic because getting on the #1 position on search engines is not really an easy job. In fact, many of our SEO wizards will completely agree to the fact that it is a notoriously […]
Top 5 personalities who Redefined Indian Marketing
Indian Marketing has been diverse, iconic and defined innovation by connecting with the masses via their emotions. Whether it’s the yesteryear television ad jingles to which we all have hummed its tunes or the flourishing of foreign media agencies to make its stand in this country, there have been leaders with their incredible innate talent […]
Why is a Website Audit Important for your Business?
Much like how you need a health checkup every once in a while, your website needs to have to be checked for its website health. And by that, I mean checking your website’s performance is on the optimum. Identifying and fixing problems with your website early saves costs on expensive repairs down the line and […]
How to use SEMrush for SEO forecasting
SEO takes time. There I said it. But can you really use this phrase while pitching to a prospective client or discussing an extensive long-term SEO strategy with your upper management? Not really, isn’t it? Chances are that they would urge you to show some numbers that determine the expected growth or the estimated traffic […]
How to Create Fresh and Interactive Content with SEMrush
Here’s the thing – there are millions of posts published every day; WordPress alone witnesses about 70 million new posts produced each month. And every marketer wants to stand out from the crowd and drive huge lead magnets to their account with the help of the content they put out for their audience. BUT… Are […]
How to perform Keyword Research in 1 Hour or Less with SEMrush
“Unless there’s no rhyme or reason to your keyword research, you need to know which opportunities will take the least amount of your limited resources to yield the highest ROI.” – Neil Patel, neilpatel.com We all know how important keyword research is for SEO. Brian Dean of Backlinko brilliantly defines it as a compass for […]